WHY WE FOUNDED emergency reactor

We need to have a serious conversation.
We are losing the battle to address the climate emergency.

France virtually decarbonised their electric grid in just 12 years using 70s era nuclear technology.

We can choose to do the same, and save the planet within the next decade.

The definition of madness is doing the same thing over and over again expecting or hoping for a different result. That’s what we’ve done by expecting to replace fossil fuels with renewables alone.



Zion Lights


I’ve been a climate activist for over a decade. I did all the stuff a good environmentalist is meant to do: never learned to drive (still can’t), went vegan in 2002 (before it was cool), quit flying, campaigned and even got involved with direct action.

For many years I argued and lobbied for 100% renewables. I wrote an evidence-based book on green parenting, which was endorsed by Bill McKibben, Natalie Bennett, and many other prominent greens.

An Intergovernmental Panel on Climate Change (IPCC) report brought me around to nuclear energy. It wasn’t easy to admit that I had been wrong, but nuclear energy is included in all of the decarbonisation pathways in the landmark IPCC report. That is the scientific consensus, and it is as robust as the fact that climate change is real.

Solar and wind power cannot do it alone: they need a reliable back up energy source, which either comes from fossil fuels, or from nuclear energy.

Wealthy countries need reliable, non carbon energy to wean off of fossil fuels, and poorer countries need clean energy to develop. No matter how you look at it, the solution comes back to energy.

I have seen first-hand what poverty looks like, and it is never far from my mind because my family abroad still lives in that reality. I’m determined to create a space in the green movement to talk about addressing it. Offering developing countries intermittent renewables isn’t going to be enough. It’s not what we had to develop. We burned a vast amount of fossil fuels in order to develop the high quality of life we enjoy today.

In 2019 I became a spokesperson for Extinction Rebellion, finally able to talk about climate change to a large audience – but unable to talk about solutions. I started to question the idea of living with less energy, as I could see that the world around me was clearly finding new ways to use more energy, not less.

I used to argue that battery storage to make renewables better was just around the corner, and I still hear people argue this today. But over time, I realised that I couldn’t keep making this same argument. I realised that climate change was getting worse and that we don’t have time to wait to turn more corners.

So, I decided to publicly advocate for nuclear power.

No, I don’t work for any industry.

The changes that we make to address climate change must be based on robust evidence, else we risk making things worse instead of better. We need to react now, rationally, based on scientific evidence.

Environmentalism has done much good, but when it comes to clean energy sources, we made a mistake. That mistake has cost us the clean energy solution that is nuclear energy, and led to a longer reliance on fossil fuels that are destroying our planet and our lungs.

Alongside other concerned environmentalists, I have co-founded Emergency Reactor to help to tackle the climate crisis. Whether you agree with our message, or just want to learn more, I hope you’ll get in touch, and get involved.

Our Demands



Stop telling them.

Stop spreading misinformation and fear.

Follow the science about nuclear energy.

Draw facts from reliable international bodies (the UN, the IPCC, WHO), not from ideologically driven ‘green’ groups or boomer generation ideologues.



Green groups: either back nuclear or back down. Either you’re against climate change or you’re against nuclear power.

You can’t have it both ways. Stop hanging onto hippie-era conspiracy theories and join us in the fight of our lives to end this climate emergency.

It’s not too late to be on the right side of history.



World governments: Stop dithering and build more, not less!

Aim for 50% nuclear at least, as per the science. Extreme over-regulation and lack of financial commitment have let costs of nuclear soar.

It doesn’t have to be this way. Many countries are building reactors quickly and at very low cost. What are you waiting for?

Don’t stall on climate action.

Take Action Now

Who We Are

We are climate activists who care about the future of our planet and evidence-based solutions

Samantha Russell

Samantha Russell is social media content creator for Emergency Reactor. She is a graduate of the University of Cincinnati where she received three undergraduate degrees: in Marketing, Business, and Sociology. Sam also has a Masters in acting from The Royal Central School of Speech and Drama. She is a professional actor and has been in several films. She is also the Co-founder of Last Looks Beauty, an organisation that addresses the need to hire hair stylists that are skilled in correct hair care practices for Black/Ethnic talent on film and television production sets. Last Looks is multinational, operating in the United Kingdom, South Africa, and the United States.

Robert Stone

Robert Stone is an Academy Award-nominated and three-time Emmy-nominated documentary filmmaker and recent recipient of the prestigious Columbia duPont Award, considered the Pulitzer Prize of broadcast journalism. In 2013, Robert made the award-winning film Pandora’s Promise, an audience favourite at Sundance Festival which told the personal stories of environmentalists who have undergone a radical conversion from being fiercely anti- to strongly pro-nuclear energy. His other award-winning film work includes Chasing The Moon (2019), Earth Days (2009), and Oswald’s Ghost (2007). Robert lives in the Hudson Valley of New York with his wife Shelby Stone, a film and television producer, and his two sons.

Daniel Aegerter

Daniel Aegerter is a serial tech entrepreneur, investor and philanthropist. Growing up as the son of two nuclear physicists, Daniel learned about nuclear technology and its crucial role in mitigating climate change at a young age. In the 1990s, Daniel founded Tradex Technologies before going on to become a founder and CEO of Armada Investment Group. Inspired by his parents, today Daniel’s philanthropic work focuses on solving climate change and aiming for energy abundance. Daniel has kindly covered Emergency Reactor’s small start-up costs.